Sure, ChatGPT can help us draft letters and research topics faster, but artificial intelligence has so far not come up with
blockbuster products that live up to all the AI hype. That is, until now. [bold added]
Clorox thinks it can help with a new toilet bomb, a tablet of pre-dosed cleaner that foams and fizzes in the toilet bowl and releases a pleasant scent. “People are looking for a spark of fun and joy,” said Rhonda Lesinski, Clorox’s general manager of cleaning. “We all know the world can get messy, but we understand the link between a clean environment and one’s physical and emotional well-being.”
As part of what Clorox calls a “consumer-obsessed” approach, staffers started using artificial-intelligence tools last year to scan digital media for new ideas. The Foaming Toilet Bomb, going on sale nationwide next month, is its first product from this initiative.
The phrase "toilet bomb" doesn't immediately evoke "a spark of fun and joy" in most people's minds, but let's give AI a chance. Like Steve Jobs, maybe AI has come up with a product that we didn't know we needed.
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