Talking About We Don't Talk About Bruno

Disney's 2021 animated feature, Encanto, has produced the international music hit We Don't Talk About Bruno:

“Bruno” recently became the first song from a Walt Disney Animation Studios film to hit the number one spot on Billboard’s Streaming Songs chart. This week, it hit number four on Billboard’s Hot 100 to become the highest-charting song from a Disney animated film in over 26 years (since “Colors of the Wind” from “Pocahontas” in 1995) according to Billboard—and surpassing “Let It Go” from “Frozen,” which made it to number five in 2014.

I pulled up the YouTube video to see what the excitement was all about. Characters sing about a missing relative whose ability to prophesy negative events has made him unpopular. The lyrics are clever, Porter-esque even, and the Latin rhythms drive the song forward energetically.

IMHO, however, the melody is not very hummable. I like the piece but don't love it. The animation is attractive, so I would watch the video again but don't intend to listen to the audio stand-alone.

Thus it was, is, and shall be ever more. Generations are divided by their music.

Below is the video, which has garnered 109 million hits as of this writing.