$700 buys you the top or bottom |
Brownstone’s model is different in that it’s renting out pods that are much smaller in size than a traditional bedroom and more akin to Japan’s capsule hotels, which keeps prices lower. It’s also not trying to program social gatherings for residents, as previous startups have sought to do.The reported rent of $700 per month is a fraction of the cost of a studio apartment. Even if one can afford to pay much more for housing, being a pod person may appeal to finance or engineering types who work long hours in the office and just need a place to crash and wash up. (This recalls the 2016 case of the Google engineer who claimed he was able to build his savings by $6,000 per month by living in a truck.)
Your humble blogger claims to have no expertise in San Francisco commercial real estate, but pod living appears to be one solution to 1) high housing costs and 2) a way to attract some young highly paid professionals back to the City and rejuvenate its night life.
Converting excess office buildings to pod housing is much less costly than conversion to standard apartments and condos. The only holdup seems to be, unsurprisingly, San Francisco's disorganized, inefficient regulatory agencies:
But last year, city officials ruled that the pods violated building codes because Brownstone hadn’t gotten approval for the residential conversion and the building was a safety hazard, in part because the front door required a key to open from the inside.
James Stallworth, CEO of Brownstone Shared Housing, said the city’s planning department was unresponsive for around nine months as the company sought to bring the project up to code. He said, ultimately, only a few minor changes were implemented: A stove was installed in the communal kitchen, permits were approved for a shower that was installed and the front door access was remedied.
Dan Sider, the planning department's chief of staff, said claims that the department was unresponsive were “utter nonsense” and said Stallworth only filed an application in July after “months of noncooperation.”
Thirteen residents were allowed to continue living in the building during that time, but Stallworth said the city told Brownstone to stop accepting new residents. It’s now advertising the pods for rent again.